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Case Studies

Case Studies

Addressing the Unaddressed

In dense underserved areas of Kolkata, the non-profit group Addressing the Unaddressed added Plus Codes to the doorways of peoples' homes giving hundreds of thousands of people a functioning address. This allowed these residents to receive mail to their home and open bank accounts for the first time.

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CEP Digital: Bringing Addresses and Inclusion to Brazilian Favelas

A partnership between Google and NaPorta has given over 80,000 people a functional address, enabling them to access services and be recognized on official maps.

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Favela Brasil Xpress

How Plus Codes and Favela Brasil Xpress are Transforming Access to Services in One of São Paulo's Largest Communities

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Jardines de San Juan: On the Map, In the Heart

How a a dynamic community near Mexico City transformed using Plus Codes, moving from the fringes to being firmly on the map

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County governments in Kenya

Google has collaborated with county governments in Kenya to assign Plus Codes to businesses and social amenities in several cities, including Kisumu and Vihiga. The project aims to provide a reliable, digital addressing system in communities that previously lacked them, which has historically hindered economic development and the provision of essential services. By piloting the initiative with 20,000 addresses per county, Google is using Plus Codes to enable the delivery of both digital and non-digital services.

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International Rescue Committee (IRC)

In Somalia the International Rescue Committee (IRC) mapped locations of clients for an immunization and family planning project, ensuring that women and children received timely follow-up care.

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Nepal Postal Service

The Nepal Postal Service is leveraging Google Plus Codes to modernize its mail delivery system and address the long-standing problem of inefficient and inaccurate deliveries caused by unclear addresses.

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PlanAct South Africa

In South Africa, the organization Planact has partnered with Google to provide digital addresses to residents of informal settlements using Plus Codes.

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Rural Utah Project

The Rural Utah Project (RUP) empowers underrepresented voters in rural Utah through training, education, and issue advocacy. RUP’s Navajo Nation voter registration program provides addresses to Navajo Nation residents to aid in voter registration, emergency services, and mail delivery.

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Rural Routes of São Paulo and Google's Plus Codes

In the state of São Paulo, the absence of standardized addresses for rural properties represented a significant obstacle.To tackle this challenge, the Government of the State of São Paulo and Google launched the "Rotas Rurais" program, integrating Plus Codes technology into the state's rural addressing system.

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Shelter Associates

Shelter Associates introduced Plus Codes in Kolhapur, India helping residents with easy and efficient deliveries.

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Modernizing municipal services in The Gambia

In The Gambia, the Kanifing Municipal Council (KMC) is using Plus Codes to modernize its municipal services like waste management and property tax collection, with a D30 million budget to pilot a two-year project aimed at improving efficiency, transparency, and public trust.

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